Monday, 28 January 2013

FMP | Initial Logo & Correspondance

Over the past twenty- four hours I've been in contact in regards to the development of the logo and brand identity design.
Alex was very helpful and constructive when it came to giving feedback, and although he liked the direction of some of the ideas, there was definitely room for development, him himself going on to generate some quick mock up logo ideas and possible design directions and concepts.

What we've planned is to meet up over the next couple of days to be able to take the logo further, and to be able to clarify and specify elements such as typographic choices more readily, and to be able to move forward with the design brief at a progressive pace.

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